Managers need to know how to spot dead deals and coach reps to get them out of the pipeline so their time can be spent on deals that are more likely to close.
SaaS Sales Pipeline Management Best Practices
Read, listen and watch SaaS sales pipeline management best practices for founders and leaders of growing technology companies. Join SaaS co-founders and operators Justin and Anna Talerico for capital-efficient sales, marketing, customer success, culture and liquidity guidance.
Many sales leaders consider Pipeline Reviews and Opportunity Huddles to be synonymous. These two terms are often used interchangeably to describe one-on-one meetings managers have with their reps. But I view these as two different, and equally important, meetings.
Transcript: Hi guys! I’m Anna Talerico, with Married2Growth and here is a quick summary of what I do when an entire team’s pipeline is stuck. I’m not talking about when one rep has a stuck pipeline, I am talking about those dreadful times where it seems like a pandemic has swept the entire team and […]
So often reps, and sales managers, are afraid to disqualify a deal and get it out of the pipeline, but all that does is take up space (mental and actual) for the good deals. A prospect who is dark, or a prospect who is not working the deal with—these are just false positives. False hope. And hope isn’t a strategy to hit quota. It’s a crutch that prevents you from working on the skills needed to sell value and sell solutions to business problems.
Sometimes your team’s deals are flowing in. Ah, rejoice—there is no better feeling. But, sometimes it feels like everything is stuck in the mud and you end each day wondering ‘when are the deals coming in?’
This happens with individual reps you are managing of course, but sometimes it seems to happen across the board as though a pandemic has swept the sales team. When the pipeline is stuck, it’s not that you are losing deals, it’s that they are sitting in no man’s land. Here’s what I do when my team’s pipeline is stuck.