Here’s a quick overview of the most essential SaaS sales management metrics to track and surface to your team.
SaaS Metrics Best Practices
Read, listen and watch SaaS metrics best practices for founders and leaders of growing technology companies. Join SaaS co-founders and operators Justin and Anna Talerico for capital-efficient sales, marketing, customer success, culture and liquidity guidance.
I spent the last eleven years or so as a SaaS CEO — growing from $1M in ARR to $10M+. I’ve always been data-driven, but when I discovered live dashboards, it changed my day-to-day life. Metrics are important, but access to and visualization of key data are much harder to come by. So here’s the anatomy […]
We evaluate a lot of SaaS companies. And, we evaluated our own SaaS company for years. But how we evaluate growth-stage companies at the top level is specifically designed to help everyone quickly focus on strengths and weaknesses to make improvements that accelerate growth. In Beacon9, that SaaS business evaluation is the first part of […]
I am so excited to launch the Married2Growth SaaS Sales Efficiency Calculator today! Sales efficiency is a lesser-known metric that is rarely discussed in popular SaaS communities but almost always evaluated in the financial and investment markets. It’s the metric everyone knows is important, but no one talks about. I view it as a leading […]
Last week we were super psyched to launch our CAC Calculator, the first of many Married2Growth SaaS Tools. Today, we’re excited to bring you a follow-on, the LTV Calculator. This one helps you quickly estimate SaaS customer lifetime value and if you have your CAC, it also calculates your LTV-to-CAC Ratio. Like CAC, LTV is […]