It’s important for founders, or early stage employees who are leading the sales team, to focus on the most essential aspects of the role. Here’s a quick summary.
SaaS Leadership Best Practices
Read, listen and watch SaaS leadership best practices for founders and leaders of growing technology companies. Join SaaS co-founders and operators Justin and Anna Talerico for capital-efficient sales, marketing, customer success, culture and liquidity guidance.
Want better sales results? You need to put your sales team in a bubble and let them focus on the essentials. Here’s how.
Here’s a quick set of 15 questions to ask yourself to get an idea of the strengths and weaknesses of your sales organization.
When I headed up sales for my previous company, ion interactive, you could say I was pretty close to the marketing department, since my husband was our CMO. There were many benefits to having sales and marketing so, ahem, close. When both are connected by wedding rings, one hand always knows what the other hand […]
I love plans: whether they’re formal and detailed or quickly scribbled on a napkin during a moment of inspiration. However, I know my love of planning puts me in the minority. Let’s be honest, most companies and managers say they plan….but it’s one of those things that doesn’t actually happen regularly and is usually ineffective. […]
I am super excited to launch the SaaS Sales Maturity Report Card today! This Sales Organization Maturity Report Card includes 15 questions that help reveal the strengths and weaknesses of a sales leader and their organization. Don’t let the number 15 fool you—the questions are really quick and easy to answer, so no hard work […]
In a fast-growing tech company, there are a million ways to distract your sales team if you aren’t vigilant. As a founder who led the sales team on of my core strategies was to insulate my sales team from the distraction of the rest of the company. I believe this was one of the main […]
I know it sounds harsh, but when you have a SaaS company with high turnover, it’s much more likely to be the company’s fault than the employees’. Sorry, but millennial tales of woe notwithstanding, people stay where they love to be. SaaS employee turnover is far more costly — in hard expense and lost growth […]
When I was a new sales manager, compensation planning was one of the biggest gaps in my knowledge. Having not been a sales rep myself, and only a founder who sold, I had never personally had a comp plan. When I created my first SaaS comp plan, not only did I have no clue to […]
A question that gets tossed around a lot among start-up founders who are selling is, “How long should I be involved in sales?”. Exactly how founders participate in selling varies depending on the company, of course. Some founders are the first salesperson in their startup and keep personally selling as they grow a team. Others […]