Let’s face it: SaaS metrics are confusing! Whether you’re a founder attempting to track and predict growth or a new hire trying to fix an outdated system – there’s a lot to know and understand. What metrics should you be tracking? And how and when should you be tracking them? These 5 articles will get […]
Roundups
The SaaS Finance Roundup
On the heels of last week’s SaaS Customer Retention Roundup, we thought we’d spotlight some of our favorite SaaS financing pieces. The many facets of SaaS financing remain among the most confusing, overwhelming and scary topics for young SaaS founders. SaaS finance success requires careful research, patience, critical thinking and brutal honesty with yourself. The […]
The SaaS Customer Retention Roundup
Merely satisfying customers will not be enough to earn their loyalty. Instead, they must experience exceptional service worthy of their repeat business and referral. Understand the factors that drive this customer revolution. – Rick Tate Last week, we shared some of our favorite articles discussing the numerous complexities of SaaS customer success. For this week’s roundup, […]
The SaaS Customer Success Roundup
One of the most important things to understand about customer success is what it is not. It is not taking your sales or tech support team and renaming it “customer success.” – Kate Harvey For this week’s SaaS roundup, we thought we’d try something a little different. With SaaS Customer Success gradually going from nothing more […]
The SaaS Roundup, August 19, 2019
This week’s SaaS roundup features tips for improving your organizational efficiency metrics, structuring your SaaS pricing for growth, Solution Selling in SaaS and much more! Let’s get started… The ROSE Metric | The Return on Your Most Important SaaS Asset Ben Murray (AKA The SaaS CFO) dusted off the company blog after a two-month hiatus […]
The SaaS Roundup, August 12, 2019
This week’s SaaS roundup features tips for achieving product-led growth, using SaaS metrics to predict growth, how to use free trials to your advantage and much more! Let’s get started… What is Product Led Growth? How to Build a Software Company in the End User Era Openview‘s Blake Bartlett authored one of the best pieces […]
The SaaS Roundup, August 5, 2019
This week’s SaaS roundup features tips for effective inbound marketing, selling into the enterprise, converting trial users to paid customers and much more! Let’s get started… Inbound Marketing For SaaS: Top Strategies Setting out to explore the world of SaaS Inbound Marketing, Digital Marketing Professional Jan Skrabalek takes readers through the five most effective strategies […]
The SaaS Roundup, July 29, 2019
This week’s SaaS roundup features tips for identifying and targeting SaaS buyer personas, improving your referral process, getting the most out of your content and much more! Let’s get started… The New Era of SaaS Forecasting Following a Google search for “SaaS forecasting” which yielded 2.8 million results, SimSaaS‘ Matt Wensing set out to understand […]
The SaaS Roundup, July 22, 2019
This week’s SaaS roundup features tips for putting together a SaaS sales team for growth, attracting your first 100 SaaS customers, getting the most out of your customer feedback and much more! Let’s get started… How Community Content Is Driving Marketing in the SaaS Ecosystem Last week saw the introduction of new Openview blog contributor […]
The SaaS Roundup, July 15, 2019
This week’s SaaS roundup features tips for SaaS pricing, incorporating AI into your SaaS business model, hooking SaaS trial users from their first use and much more! Let’s get started… SaaS Pricing and Packaging: What to Do When Things Go Wrong (And How to Avoid Disaster) Figma Chief Customer Officer Amanda Kleha brings her SaaS […]
