This week’s roundup includes a thorough guide to building a channel sales strategy, tips on bootstrapping your SaaS company, aligning your SDR and sales teams and more!Let’s get started… The Financial Guide To Bootstrapping a SaaS Company For those of you who don’t know, bootstrapping is a subject that is very near to our hearts […]
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How Do You Know When the Talking Isn’t Walking?
Let’s get another cliché out of the way. Talk is cheap. Hmm. In SaaS that’s actually not so true. A lot of talk gets funded. And a lot of decisions get made based on plans (nice, formalized, talk). From there, a lot of evaluation is done based on reporting data (another form of talk). I […]
Perfecting the SDR to AE Handoff
Last week I spoke on a panel at the Salesloft Rainmaker event on the topic of perfecting the handoff of a prospect from the SDR to the AE. The handoff can make or break the sale. This is a topic often left orphaned by sales leaders and something that needs far more attention than it […]
Are You SaaS God?
You know when you get a song stuck in your head and it won’t go away? What about getting a parody of a song stuck in your head? Yeah, that happened to us recently and so we just had to do something about it. If you know me, you know I love Eminem. And since […]
The SaaS Roundup, March 11, 2019
This week’s roundup includes great tips for managing SaaS bug fixes, tracking SaaS product engagement, building a high converting SaaS website and more!Let’s get started… How to Turn a First-Time Purchase into a High LTV Customer Justuno‘s Jenna Ochoa popped over to the ChartMogul blog last week to share some tips on turning first-time purchasers […]
10 SaaS Fundamentals I take for Granted (that Don’t Always Happen)
After 20+ years in software startups I can say I think I know how to stack the chips on the right side of the equation. It’s definitely not a formula, because SaaS companies have specific challenges. But there is a list of SaaS fundamentals that I take for granted. This list ties back to the […]
When Should You Hire Your First SDR?
A new sales leader reached out this week to ask when she should hire her first sales development representative (SDR). What a great question, and luckily, it’s a pretty black and white answer. Let’s start with when it’s not time to hire your first SDR. It’s too soon to hire your first SDR when: You […]
The SaaS Roundup, March 4, 2019
This week’s roundup features a recap of SaaStr 2019, cost-effective customer retention strategies, a guide to user adoption metrics and more!Let’s get started… SaaStr 2019: Observations and Key Learnings Driving the SaaS Economy Writer Nick Gonios takes readers on an 8-minute journey through SaaStr 2019, sharing highlights from this year’s event alongside a few of […]
Why “Enduring” Is a Third Option
I recently had lunch with a former teammate and active participant in our city’s startup ecosystem. During our discussion he asked, “Do you think software companies can really be enduring?” I’m not 100% sure of his perception that led him to ask the question. However, it does seem like a high percentage of software founders […]
6 Ways to Create a Culture of Customer Success
As the leader of the customer-facing parts of a SaaS organization, I was quick to take accountability and responsibility for “customer success”, which of course really meant customer retention. It took me many years to realize how flawed my thinking was and to come to understand that Customer Success is bigger than any single department. […]
